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Marketing for Small Business

by: Kingsley Smith

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On-line Price: $24.95 (includes GST)

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Retail Price: $29.95

Publisher: Wrightbooks Publishe,May-2002

Category: MARKETING Level: B/I/

ISBN: 0701636750
ISBN13: 9780701636753

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Author Kingsley Smith says: ?arketing is about understanding and responding to your customer? needsˇand for a small business this can be vital to the growth of your business. Marketing for Small Business shows how small business managers can use marketing to build up their brand or product.

Smith answers all the questions on marketing for a small business in a concise and easy-to-understand way, so that even those with little or no knowledge of marketing can use it to improve their relationships with their customers.

Marketing for Small Business is the third book in the Small Business Series.