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Usable Shopping Carts: Designing and Building Great E-commerce Applications

by: Jon Stephens, Jody Kerr, Clifton Evans

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On-line Price: $39.95 (includes GST)

Paperback package 300

20%Off Retail Price

You save: $10.00

OUT OF PRINT...must be sought from extended supplier network...

Retail Price: $49.95

Publisher: APRESS,30.7.2003

Category: ELECTRONIC COMMERCE Level:

ISBN: 1590591763
ISBN13: 9781590591765

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Summary


      Creating a usable e-commerce application is a daunting challenge. There is so much to do, from the initial concept, through to designing and coding the application. This leaves a lot of scope for things to go wrong.


              What's great about this book?


      In this book we take all the hassle out of online shopping applications, by showing you how to plan your application, design the user interface and datastore, and code the entire thing. But it doesn't stop there - we provide the complete code for two complete shopping cart applications, customizable for your own needs.


              Subject area


      In this book we cover:


      Planning an e-commerce application


      Designing the application, from customer surveys and wireframe models, to UI design and prototyping


      Designing and implementing the databases that will hold your product and order information


      Implementing the Product Catalog, Shopping Cart, and Checkout system


              Who is this book for?


      This book is for any web professional who wants to implement a shopping site, or add e-commerce functionality to an existing site. HTML knowledge, as well as knowledge of one of the backend combinations (ASP/SQL Server or PHP/MySQL) is essential to get the most use out of this book.


      The handsome cover illustration was commissioned by glasshaus from Chris Bishop. Chris is a classically trained painter, designer, cartoonist and illustrator from the Washington DC area, and he has served as designer and illustrator for PBS Kids since 2000. Chris can be contacted at chris@chrisbishop.com, and invites you to review his illustration and design portfolio at superflygraphics, and his comic strips and fine art at chrisbishop.com.


                      Introduction


      Chapter 1: E-Commerce and Shopping Carts


      Chapter 2: Information Architecture For Shopping Systems


      Chapter 3: User Interface and Interaction Design


      Chapter 4: DataStore


      Chapter 5: Product Display


      Chapter 6: The Shopping Cart


      Chapter 7: Checkout Time


      Chapter 8: Staying Secure


      Resources


      Index