Chapters cover what instructors want students to know about MIS while Extended Learning Modules (XLMs) show students what they can do with MIS. A contemporary writing style and a wealth of examples engage students. Arranged with chapter opening cases that highlight how an organization has successfully implemented many of the chapter?s concepts and chapter closing cases that help students apply what they just learned gives students the hands-on knowledge that is applicable in both their personal and professional experiences.
# Management Information System, Information Systems, Principles of MIS, Introduction to Information Systems. Introduction to Information Systems is designed for use in undergraduate or introductory MBA course in Management Information Systems, which are required in many Business Administration or management programs as part of the common body of knowledge for all business majors.
# Internal differentiation (REPS EYES ONLY):
Although Baltzan has received a lot of attention recently, Haag is still a significant player in this market with plenty of opportunity for growth. Two things set Haag apart from everyone else. First, he writes like today?s students talk. Many instructors describe his style as sounding like he is talking to students, not at them like most textbook authors. The second differentiator is his effort to frequently show the personal and ethical implications of technology. For example, just because the technology is available to scan employee computers for certain information, is it right to do so?
# NEW ORGANIZATION!! All chapters are now together at the front of the text and all XLMs on together in an appendix or online. This new organization will be much simpler and cleaner for instructors confused by the way previous editions had some XLMs integrated between chapters.
# Many new examples and cases, including industry perspective boxes, chapter opening case studies, chapter closing case studies, and global perspective boxes
# New or Expanded Topics-
* Analytics/predictive analytics,
* cloud computing,
* Online scams and security
* Viruses, worms, and botnets, and Trojan Horse viruses.
# Career XLM shows why this course is important to each specific business major
# Three class discussion questions to accompany the chapter opening case study
# Discussion Questions section has been retained to the End of Chapter
# Updated cases to show the best and most interesting examples of IS
# Simple and approachable interior design with flexible organizational structure; separates content between chapters and XLMs
# Contains an abundance of assignments and exercises
# Features e-commerce and group projects
# Correlation Guide:
This convenient guide matches the units in Annual Editions: Computers in Society 10/11 with the corresponding chapters in three of our best-selling McGraw-Hill Computer Science textbooks by O'Brien/Marakis, Haag/Cummings, and Baltzan/Phillips.
Table of Contents
The Information Age in Which You Live: Changing the Face of Business
Major Business Initiatives: Gaining Competitive Advantage with IT
Databases and Data Warehouses: Building Business Intelligence
Decision Support and Artificial Intelligence: Brainpower for Your Business
Electronic Commerce: Strategies for the New Economy
Systems Development: Phases, Tools, and Techniques
Enterprise Infrastructure, Metrics, and Business Continuity Planning: Building and Sustaining the Dynamic Enterprise
Protecting People and Information: Threats and Safeguards
Emerging Trends and Technologies: Business, People, and Technology Tomorrow
Computer Hardware and Software
The World Wide Web and the Internet
Designing Databases and Entity-Relationship Diagramming
Decision Analysis with Spreadsheet Software (Office 2007)
Computer Crime and Digital Forensics
Implementing a Database with Microsoft Access (Office 2007)
On the OLC:
Decision Analysis with Spreadsheet Software (Office 2003)
Building a Web Page with HTML
Building an E-Portfolio
Implementing a Database with Microsoft Access (Office 2003)
Careers in Business
Building Web Sites with FrontPage
Programming in Excel with VBA
# EZ Test CD to accompany Management Information Systems in the Information Age
# MISource for Office 2007