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Information Systems Today: International Edition: International Version, 5th Edition

by: Joe Valacich, Christoph Schneider

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On-line Price: $124.29 (includes GST)

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Retail Price: $142.29

Publisher: ,02.08.11

Category: Business Information Systems Level:

ISBN: 0273756818
ISBN13: 9780273756811

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For undergraduate Introduction to Management Information Systems courses.

Bring current, real-world IS concepts into your classroom.

One of the greatest challenges in teaching IS courses is keeping pace with what's happening in the real-world. Information Systems Today shows students how information technology and systems are continuing to expand within all aspects of today's organizations and society.

The fifth edition focuses on how information systems are fueling globalization-making the world smaller and more competitive-in virtually every industry and at an ever-increasing pace.



New To This Edition

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NEW! Offer hands-on practice: myMISlab-featuring SharePoint hosting. MyMISLab is now available with Information Systems Today-helping you bring a greater software applications emphasis to your class. Also, included is myitlab-Pearson's online Microsoft® Office simulation software that's currently used by thousands of students-which allows your students to gain practical skills in the use of spreadsheet and database software. End-of chapter applications are also tied to this unique tutorial.


  SharePoint Access. A turnkey collaboration application in the form of Microsoft's SharePoint is ready for your class. No need to worry about coordinating through your school's computer lab and server. Monitor your students' activities as they work through their teamwork assignments-all from within myMISlab.

Updated! Offer a preview about up-and-coming technology: Coming Attractions. This feature focuses on innovations that are likely to soon impact organizations or society. Examples include:


  Real-time language translation


  Very smart phones and services of the future


  Swarm intelligence learned from ants, bees, termites, and wasps


  Brain sensors to improve market research

Updated! Help students learn from mistakes before they happen: When Things Go Wrong. Textbooks usually don't describe what not to do. This text, however, describes real-world situations that didn't work out, providing students with insight on what to avoid, as well as a deeper understanding on what IS could have been used instead. Examples include:


  eWaste and what to do with all our old computers and gadgets.


  Google Buzz, a privacy fiasco for the search giant.


  Apple Computers resistance to Adobe's Flash in its browsers and devices.


  Nestlé's social media fiasco after blocking a YouTube video posted by Greenpeace.



Features and Benefits

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For undergraduate Introduction to Management Information Systems courses.

Bring current, real-world IS concepts into your classroom.

One of the greatest challenges in teaching IS courses is keeping pace with what's happening in the real-world. Information Systems Today shows students how information technology and systems are continuing to expand within all aspects of today's organizations and society.

The fifth edition focuses on how information systems are fueling globalization-making the world smaller and more competitive-in virtually every industry and at an ever-increasing pace.


Show students how real, contemporary companies use IS: Multi-tiered case approach. There's no better way to make the course material relevant to students than by describing the IS issues of real companies and technologies at work. Each chapter of this text uses cases in a variety of ways to emphasize and highlight how contemporary organizations are using IS to gain competitive advantage, streamline organizational processes, or improve customer relationships.


  Chapter-opening Cases. All chapters begin with an opening case describing a real-world company, technology, and/or issue to spark students' interest in the chapter topic. Each opening case includes a series of associated questions the students will be able to answer after reading the chapter's contents. Examples of case topics include:


          Apple Computer's rise, fall, and reemergence as a global technology giant.


          Google's meteoric rise and the challenges associated with maintaining its success.


          How social media sites like Twitter and YouTube are being used by businesses to connect and provide services to customers.


  Brief Cases. Each chapter also includes a brief case that discusses important issues related to companies, technologies, or society. These are embedded in the text of the chapter and highlight concepts from the surrounding chapter material. Discussion questions are provided to seed critical thinking assignments or class discussions. Examples of these cases include:


          How some are sharing their Internet connection to help others.


          How the human-powered search engine ChaCha makes any mobile phone smarter.


          How McDonald's is outsourcing drive-through order placement.


  End-of-chapter Cases. Two current, real-world cases appear at the end of each chapter. These cases are longer and more substantive than the brief cases but are also followed by discussion questions that help the student apply and master the chapter. Examples of these cases include:


          How PayPal created a global currency to enable worldwide collaboration and commerce.


          How Digg.com is changing how news is delivered to consumers.


          How Netflix is using crowdsourcing to improve its ability to make movie recommendations to customers.

NEW! Offer hands-on practice: myMISlab-featuring SharePoint hosting. MyMISLab is now available with Information Systems Today-helping you bring a greater software applications emphasis to your class. Also, included is myitlab-Pearson's online Microsoft® Office simulation software that's currently used by thousands of students-which allows your students to gain practical skills in the use of spreadsheet and database software. End-of chapter applications are also tied to this unique tutorial.


  SharePoint Access. A turnkey collaboration application in the form of Microsoft's SharePoint is ready for your class. No need to worry about coordinating through your school's computer lab and server. Monitor your students' activities as they work through their teamwork assignments-all from within myMISlab.

Highlight the importance of IS in every facet of business: Industry Analysis. Today, the Internet and increasing use of information systems by individuals and organizations have transformed every industry in business. To give students an idea of how pervasive and profound these changes are, each chapter presents an Industry Analysis feature that highlights the new rules for operating in the digital world.

Updated! Offer a preview about up-and-coming technology: Coming Attractions. This feature focuses on innovations that are likely to soon impact organizations or society. Examples include:


  Real-time language translation


  Very smart phones and services of the future


  Swarm intelligence learned from ants, bees, termites, and wasps


  Brain sensors to improve market research

Updated! Help students learn from mistakes before they happen: When Things Go Wrong. Textbooks usually don't describe what not to do. This text, however, describes real-world situations that didn't work out, providing students with insight on what to avoid, as well as a deeper understanding on what IS could have been used instead. Examples include:


  eWaste and what to do with all our old computers and gadgets.


  Google Buzz, a privacy fiasco for the search giant.


  Apple Computers resistance to Adobe's Flash in its browsers and devices.


  Nestlé's social media fiasco after blocking a YouTube video posted by Greenpeace.

Provide topics for discussion on ethics: Ethical Dilemma. Ethical business practices are now a predominant part of contemporary management education and practice. This feature examines contemporary problems related to the chapter content, and highlights what these dilemmas mean for managers, organizations, and society. Examples include:


  Underground gaming industry selling virtual goods for "real" money


  Virtual reality people


  RFID privacy


  Genetic testing and discrimination


  Ethical hacking

Show the importance of collaboration: Power Partnerships. In each chapter, this feature introduces important collaborations that have shaped new technology. Examples include:


  Apple's Steve Jobs and Steve Wozniak


  Google's Sergey Brin and Larry Page


  YouTube's Steve Chen and Chad Hurley


  Digg's Kevin Rose and Jay Adelson



Table of Contents

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Chapter 1: Managing in the Digital World
Chapter 2: Gaining Competitive Advantage through Information Systems
Chapter 3: Managing the Information Systems Infrastructure and Services
Chapter 4: Enabling Commerce Using the Internet
Chapter 5: Enhancing Collaboration Using Web 2.0
Chapter 6: Enhancing Business Intelligence Using Information Systems
Chapter 7: Enhancing Business Processes Using Enterprise Information Systems
Chapter 8: Improving Supply Chains and Strengthening Customer Relationships Using Enterprise Information Systems
Chapter 9: Developing and Acquiring Information Systems
Chapter 10: Securing Information Systems
Technology Briefing: Foundations of Information Systems Infrastructure